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Building Your Association’s 2026 Marketing & Member Engagement Plan Bootcamp
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Program Kick-Off: Recording Now Available
Bootcamp Calendar: Your 5 Week Guide to Program Success
Kick Off Session Recording: Program Overview
Kick Off Session Recording: Introductions
On demand: Introduction to Membership Marketing
Focus of the Week: Setting up Objectives, Aligning with Organisational Strategy, Defining MVP, Target Audiences
Strategic Alignment with Lindsay McGrath: Recording Now Available
Recording: Strategy Session with Lindsay McGrath
On Demand: Sharpening Your Member Value Proposition
On Demand: Identifying Your Target Market, Segments and Member Personas
Focus on the Week: Building Your Marketing Plan
On Demand: Building Your Marketing Plan
Focus of the Week: Content and Social Media Plan
Social Media Algorithm with George Hawwa: Recording Now Avaialble
On-Demand: The Membership Marketing Framework
Recording: Social Media Algorithm Session with George Hawwa
Focus of the Week: Review, Refine, Q&A, and Group Feedback
Bonus Live Session: PR Strategy and Media Relationships with Sarah Morgan, Tue, 25 November, 11:00am AEDT
Recording: PR Strategy and Media Relationships with Sarah Morgan
Building Your Association’s 2026 Marketing & Member Engagement Plan Bootcamp Feedback
Week 1: Foundation
Program Kick-Off: Recording Now Available
Preview
Bootcamp Calendar: Your 5 Week Guide to Program Success
Kick Off Session Recording: Program Overview
Kick Off Session Recording: Introductions
On demand: Introduction to Membership Marketing
Week 2: Strategy
Focus of the Week: Setting up Objectives, Aligning with Organisational Strategy, Defining MVP, Target Audiences
Preview
Strategic Alignment with Lindsay McGrath: Recording Now Available
Preview
Recording: Strategy Session with Lindsay McGrath
On Demand: Sharpening Your Member Value Proposition
On Demand: Identifying Your Target Market, Segments and Member Personas
Week 3: Building Marketing Plan
Focus on the Week: Building Your Marketing Plan
Preview
On Demand: Building Your Marketing Plan
Week 4: Content and Social Media Plan
Focus of the Week: Content and Social Media Plan
Preview
Social Media Algorithm with George Hawwa: Recording Now Avaialble
Preview
On-Demand: The Membership Marketing Framework
Recording: Social Media Algorithm Session with George Hawwa
Week 5: Refinement
Focus of the Week: Review, Refine, Q&A, and Group Feedback
Preview
Bonus Live Session: PR Strategy and Media Relationships with Sarah Morgan, Tue, 25 November, 11:00am AEDT
Preview
Recording: PR Strategy and Media Relationships with Sarah Morgan
Quick Survey: We'd Love to Hear Your Thoughts
Building Your Association’s 2026 Marketing & Member Engagement Plan Bootcamp Feedback
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